Subaru of America, Inc. continued its winning sales streak with best-ever October results of 22,720 units, exceeding the previous “best-ever” result set in 2009 by over 25%. Driving these results were record sales for the Outback, Forester, and Legacy Sedan. Subaru year-to-date sales now total 216,334 units – a 23% increase compared to last year. The October year-to-date result puts the brand within a few hundred sales of a new annual record.
“Our 618 Subaru retailers throughout the country again did an outstanding job efficiently turning their inventory and generating record sales,” said Timothy M. Colbeck, senior vice president of sales, Subaru of America, Inc. “We had sales increases with our four core carlines. In addition, the launch of our new WRX and STI models has been a huge success – collectively up 50% compared to last October.”
