Former General Motors executive Mark LaNeve was appointed as president of Hudson Rouge in New York, which is creating Lincoln’s advertising.
LaNeve succeeds Cameron McNaughton, who wants to pursue other opportunities. McNaughton has been president of the Hudson Rouge since 2011.
LaNeve will also continue as chief operating officer (CFO) of Team Detroit, the Dearborn-based ad agency that oversees Ford advertising.
Source: Detroit Free Press
