Of all the companies under GM’s umbrella, Chevrolet was by far the biggest exhibit. With a plethora of Cruzes, Sonics, Camaros and Corvettes. When you add in all the vehicles at the truck and SUV booth, I would estimate Chevy had 50 vehicles on display.
One of the biggest stars of the show for Chevrolet was the all-new 2014 Impala. The one-time king of sedans has been trounced in recent memory by many of its competitors. Completely redesigned, the new Impala carries a more pronounced look with aggressive details inspired by muscle cars from Chevy’s past as well as some Camaro themed pieces from the current crop of Chevy muscle. This new bold design coupled with a new interior design looks ready to tackle the competition and win. Only time will tell if Chevy has hit the mark with the new Impala, but initial reaction does look positive.
Another all-new model revealed at the show was the new 2013 Traverse. The three-row SUV gets a complete overhaul for the 2013 year and features a modified version of the new “face” from the Impala. This new grille design gives the Traverse a more modern appearance and should age well through the years. The revised interior features more amenities than its predecessors and also includes new advanced safety features like the industry-exclusive front-center airbag.
Sports car fans were also treated well as Chevy came with multiple Corvettes and Camaros including a Centennial Edition Corvette ZR1, the 2013 Corvette Convertible, a 45th Anniversary Camaro and the all-new Camaro ZL1. There was plenty of horsepower in the Chevy booth.
On the other end of the show floor was the small cars. With multiple Sonics and Cruzes in various levels of trim and color, it was easy to see a car you would enjoy. Two extra special cars though were the all-new Chevy Spark, and the Sonic used in the OKGO music video. The Spark is a new small car that slots in below the Sonic, in both size and price. Look for it to hit showrooms this summer. The OKGO Sonic is grey and was still equipped with all the contraptions used to make the video, and the stand was surrounded by actual guitars from the video as well.
Moving down from the main GM wing to the ground floor of the Javits center we found the truck and SUV section. This was full of all the current offerings from Chevrolet including multiple truck models from 1500s to 3500s with multiple variations in equipment and abilities. All of the current SUVs were present as well including the current Traverse, Terrain, Tahoe and Suburban.
The gallery below has all the photos you need to experience the show for yourself.
Photos Copyright Christian Moe © 2012
