http://img.autotalk.com/wp-content/uploads/2013/05/Apollo-Tyres.jpg has appointed Marco Paracciani as its new chief marketing officer (CMO), according to a news report published on Zigwheels.com.

Paracciani will spearhead the global marketing efforts of the company’s key product brands, in terms of product strategy, marketing communication and product mix management. He will be based out of London and report to Neeraj Kanwar, Vice chairman and managing director, Apollo Tyres.

Paracciani served as the senior vice president, product and brand marketing, Asia Pacific, and senior vice president, global product line for Electrolux. He has spent a significant part of his career with Colgate-Palmolive in Europe, US, Latin America and Thailand.

Source: Zigwheels.com

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